Coordinated with project managers and clients to develop a unique look and feel to project communications and marketing materials, including public information materials and websites
While with GrassRoots and before, Lorrie Jo Williams coordinated projects requiring unique branding across communications pieces such as newspaper ads, posters, newsletters, websites, documents, and presentations. In addition to overall design, she also designed logos, selected the color palette, and developed templates that allowed technical staff to prepare documents that conformed to the project branding.
Working closely with the public outreach coordinator, Ms. Williams designed ads, postcards, posters, presentations, fact sheets, newsletters, and meeting signage with a unifying theme.
Since founding GrassRoots, Ms. Williams has developed business collateral for small businesses, including logo, business card, letterhead, presentation, brochure, and website design. In addition to website development, she has helped clients to develop search engine optimization and site flow strategies. Ms. Williams also coordinated page development and document preparation for project web pages.
- Solano Archaeological Services
- City of San José, Environmental Services
- Clay Pit OHV
- Carnegie OHV
- Topock Compressor Station Remediation Project
- Upper Truckee River and Marsh Restoration
- Master Plan Vision for Zhuji Historic Core